You might have noticed that we have named the styles in our launch collection after some amazing people. We really wanted to honour them for all they have done in service to the planet and animals big and small.
They can all be pre-ordered on our crowdfund page here.
Caroline Lucas is a member of parliament for the Green Party, who has campaigned and worked tirelessly to help protect the environment and highlight climate change. She also writes about green economics, localism and animal welfare amongst other subjects. In 2008 she was listed in The Guardian as 'one of 50 people who could save the planet'. She has previously worked for the RSPCA, CND and Oxfam.
Greta Thunberg is the 16 year old Swedish schoolgirl who has brought the shocking truth about climate change and the lack of response to it to the world. Her solitary school strikes inspired million of other children around the globe and shamed politicians and decision makers alike. Her powerful speeches and non nonsense approach galvanized us to start marching and taking action for the climate.
Jane Goodall is a world expert on chimpanzees. She has worked on many animal welfare and conservation issues. She has been a board member of Nonanimal Human Rights Project since it started and is vocal about factory farming and animal transportation amongst many other issues. She is the founder of the Jane Goodall Institute who work to protect chimpanzees and their habitats.
Chris Packham is a broadcaster and naturalist whose TV show 'The Really Wild Show' is a strong memory from my childhood. He has campaigned for and works with many wildlife conservation groups and is a strong oppose of fox hunting, badger culling and hen harrier persecution.
Leonardo DiCaprio, as well as being a famous film star, is identified as one of the most active celebrities in the climate change movement. In 1998 he set up the Leonardo DiCaprio Foundation to promote environmental awareness. He has also been an active supporter of many environmental organisations. He backed the documentary Cowspiracy which enabled it to get released on Netflix. He also executive -produced and starred in Before the Flood, which documented the various issues with climate change.
Al Gore, vice president to Bill Clinton is a long time environmentalist most famous for his 2006 documentary An Inconvenient Truth. He held the first congressional hearings on climate change back in 1976 and was one of the strongest advocates of the Kyoto Protocol back in the 90's. He founded The Alliance for Climate Protection and has even attempted to persuade Donald Trump that climate change is real!
Sir David Attenborough needs no introduction as Britain's best loved natural historian and broadcaster. He has brought the lives of many amazing animals into our living rooms and he is the president of various conservation charities. In recent years he has become a more vocal supporter of environmental causes and his climate change documentary and speeches are taken seriously by people across the political spectrum.
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